Sling TV wants everyone to know about its service, but apparently Comcast isn\u2019t quite as excited about that idea.<\/p>\n
A new ad campaign launched this week for the Sling TV streaming service, and while some companies have been running them without issue, Comcast isn\u2019t quite as excited. The media conglomerate owns the NBC network, and on the stations it owns and operates \u2013 known as O&O, and different from affiliate stations \u2013 it is outright rejecting the ads.<\/p>\n
<\/p>\n
Sling TV CEO Roger Lynch sent out a letter Friday morning explaining the situation.<\/p>\n
Comcast-owned NBC blocks Sling TV ads<\/p>\n
We recently learned that NBC blocked Sling TV\u2019s new advertisements from airing on its owned and operated (O&O) stations. For anyone who needs a reminder, Comcast \u2013 the standard bearer for \u201cOld TV\u201d in the U.S. \u2013 owns the NBC broadcast network, and by extension, its O&O stations across the country. At this time, NBC\u2019s O&O stations in San Diego, San Francisco and Washington, D.C. have rejected the ads.<\/p>\n
This action stands in contrast to the fact that our ads are currently running across ABC, CBS and Fox O&O stations and affiliates, as well as independently-owned NBC affiliates (emphasis on \u201cindependently-owned,\u201d or in other words, not owned by Comcast).<\/p>\n
Here\u2019s the irony. The refusal to air our campaign endorses the ads\u2019 central truth: there are traditional pay-TV players that just don\u2019t get it.<\/p>\n
And what is it that they don\u2019t get?<\/p>\n
Innovation benefits customers. Sling TV exists because we recognize the need for a new live TV model that\u2019s simple. Many of us are tired of long-term contracts, expensive programming bundles, high prices and poor customer service. Instead, we want TV on our terms. To come and go as we like. To watch great content, including sports, on the devices we own and use. And perhaps most importantly, we want rational pricing.<\/p>\n
This is what our new commercials call out. This is what Comcast doesn\u2019t want you to see.<\/p>\n
Comcast has a demonstrated history of shutting down ideas it doesn\u2019t like or understand, predictably to its benefit and at the expense of consumers. This is why we aggressively fought Comcast\u2019s merger with Time Warner Cable. Our argument? That this massive conglomerate would use its incredible market power in broadband to thwart live Internet video services like Sling TV. Comcast was denied this avenue. Unfortunately, it appears \u201cOld TV\u201d may grasp at any tactic in attempt to preserve the status quo.<\/p>\n
Roger Lynch
\nCEO of Sling TV
\n#TakeBackTV<\/p><\/blockquote>\nWhat\u2019s intriguing here is why Comcast would do this. If it runs ads for DirecTV, Dish Network or other competitors, what is wrong with running an ad for a streaming service?<\/p>\n
Meanwhile, Sling TV is making the most of those by letting the world know Comcast has passed on running its ads.<\/p>\n
Sounds to us like the company may want to reconsider running these ads.<\/p>\n
https:\/\/youtu.be\/LqrgCmmry64<\/p>\n
https:\/\/youtu.be\/k2AKQ-aTh7U<\/p>\n
https:\/\/youtu.be\/ZM0j2ZSLm1w<\/p>\n
https:\/\/youtu.be\/T9LuInaCyqM<\/p>\n","protected":false},"excerpt":{"rendered":"
Sling TV wants everyone to know about its service, but apparently Comcast isn\u2019t quite as excited about that idea. A new ad campaign launched this week for the Sling TV streaming service, and while some companies have been running them without issue, Comcast isn\u2019t quite as excited. The media conglomerate owns the NBC network, and […]<\/p>\n","protected":false},"author":3,"featured_media":2320,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[27],"tags":[39],"class_list":["post-2319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-streaming-media","tag-comcast","et-has-post-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/posts\/2319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/kmtech.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2319"}],"version-history":[{"count":0,"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/posts\/2319\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kmtech.blog\/index.php?rest_route=\/wp\/v2\/media\/2320"}],"wp:attachment":[{"href":"https:\/\/kmtech.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kmtech.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kmtech.blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}